commercials are loud.

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MichaelAlan
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commercials are loud.

Post by MichaelAlan » Wed Feb 09, 2005 8:45 am

I have noticed lately that on some networks, programs are at "normal volume, but when the commercials come I have to fumble with the remote to quickly turn the volume dow like 8 decibels. What's the deal? anyone in broadcasting have any idea why? Besides the obvious, "we want you hearing those commercials even if you leave the room!" answer.



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nestle
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Re: commercials are loud.

Post by nestle » Wed Feb 09, 2005 8:48 am

The L3 ultramaximizer......people just abuse it, it's a loudness pissing war and kind of obnoxious. But you don't want your spot to sound weak next to the Dogde ad thats gangbuster loud, it all sucks

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Re: commercials are loud.

Post by MT » Wed Feb 09, 2005 8:49 am

The only answer is the obvious answer - they want to make sure you pay attention to the message.

Bravo Channel's the worst.

MT

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Re: commercials are loud.

Post by RefD » Wed Feb 09, 2005 8:51 am

multi-band compressor abuse is rampant, nowhere moreso than in audio for commerce.

sadly, this also includes major label music.

old news.
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Everybody's X
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Re: commercials are loud.

Post by Everybody's X » Wed Feb 09, 2005 8:51 am

nothing motivates me to buy something faster than having them annoy the shit out of me

good plan
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Re: commercials are loud.

Post by pantone247 » Wed Feb 09, 2005 8:59 am

MT wrote:The only answer is the obvious answer - they want to make sure you pay attention to the message.

Bravo Channel's the worst.

MT
SKY in the UK does this too, to such an extent that I feel they actually are turning down the programmes and turning it back up for the adverts. It's really that dramatic.
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nestle
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Re: commercials are loud.

Post by nestle » Wed Feb 09, 2005 9:07 am

what I'd like to know is sometimes it sounds like things in the mix just kind of pop out and come from different parts of the room. How do you mix like that in 3D ??

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Re: commercials are loud.

Post by Rigsby » Wed Feb 09, 2005 9:18 am

pantone247 wrote:
MT wrote:The only answer is the obvious answer - they want to make sure you pay attention to the message.

Bravo Channel's the worst.

MT
SKY in the UK does this too, to such an extent that I feel they actually are turning down the programmes and turning it back up for the adverts. It's really that dramatic.
The terrestrial channels over here do too, really irritates me, hand on the remote is not the most comfortable way to watch TV.
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Re: commercials are loud.

Post by 0xeneye » Wed Feb 09, 2005 9:22 am

MUTE !
0x

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soundguy
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Re: commercials are loud.

Post by soundguy » Wed Feb 09, 2005 11:23 am

the loudness wars on big label records completely took their cue from broadcast televesion, that shit has been going on forever. The FCC was established to monitor and regulate broadcast standards, but somehow they are more concerned with whose boob pops out and who says fuck to be concerned about the standards the comission was establish to enforce. Put a limiter on your tv.

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Re: commercials are loud.

Post by MT » Wed Feb 09, 2005 11:40 am

soundguy wrote:Put a limiter on your tv.
Anyone here currently putting one to use in this fashion (what make/model?) or am I going to have to UTFSF?

MT

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Re: commercials are loud.

Post by sonikbliss » Wed Feb 09, 2005 12:00 pm

This absolutely annoys the hell out of me. I've been planning to do the limiter thing once I get a decent entertainment system. It's really annoying late at night when you're trying to watch something and not wake other people up.

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Re: commercials are loud.

Post by MichaelAlan » Wed Feb 09, 2005 12:03 pm

pantone247 wrote: to such an extent that I feel they actually are turning down the programmes and turning it back up for the adverts. It's really that dramatic.
Word. My wife notices and starts yelling robotically "YES....I WILL BUY ONE NOW, THANK YOU." That's what I thought at first, they were pulling down the program but I figured the commercials were actually what got louder. I think I notice most darmatically on FOX. King of the Hill and Malcom in the MIddle.


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Re: commercials are loud.

Post by Brian Brock » Wed Feb 09, 2005 12:27 pm

MT wrote:
soundguy wrote:Put a limiter on your tv.
Anyone here currently putting one to use in this fashion (what make/model?) or am I going to have to UTFSF?

MT
The movie Jackie Brown has really loud music and much quieter talking, so I ran an RNC between the VCR and the TV and it was AOK - any unbalanced compressor/limiter should do the trick.

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Re: commercials are loud.

Post by Devlars » Wed Feb 09, 2005 12:29 pm

Obnoxiously loud and images-moving-too-quickly commercials are one of the primary reasons I no longer watch television, let alone the piss poor programming.

Soundguy mentioned using a limiter in another post about movies being "really loud". Never thought about that...it would be nice while watching DVDs. I second the question MT had: any limiter at all or a particular model for this device?
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